Calamoon is a designer swimwear brand. The range includes beautiful swimwear for every woman, regardless of dress size or age. The brand has enjoyed an excellent reputation for several years as an innovative provider of one-size-fits-all swimwear that adapts to all body types and sizes.
Giving space to all women with their different body shapes is the special concept of the Calamoon brand. We at Mon de Pra support this philosophy and want to give them space too. Because everyone has the right to spend time at the pool freely and without discrimination based on their body. This is exactly why we are very creative with our models and think about all people, ages, abilities and/or disabilities. Our models should suit as many life situations as possible and be used by as many people as possible.
Like the Beach model, which is particularly suitable for very small children. Or the Tweet model: With its large seating area, the not-too-large bathing area and the staircase with a landing that runs around all sides like a handrail, it is particularly suitable for disabled people. Or the Clever model: Due to its small size and easy entry and exit from all sides, it is particularly suitable for older people and allows them to do gymnastics exercises and get their circulation going.
In addition, Mon de Pra focuses on body shapes as they really are. Mon de Pra is the first pool brand to depict normal, everyday bodies with different shapes. This helps normalize inclusion of all body sizes. In contrast to most players in our industry, we do not focus on the beauty ideals of advertising, but rather on the reality of people's lives. We want to address our future customers with respectful, clear and empathetic advertising. Because we love all types of body shapes and that's why we give them the space they deserve!
Calamoon and Mon de Pra are organizing a joint competition. The giveaway starts this month on August 7th and ends on September 3rd. On this day, the winner of a gift voucher worth €90 for the Calamoon online shop will be announced.
Take advantage of the opportunity!
